Multi-Source Intelligence

Kia Philippines Dashboard

Real-time brand intelligence from X/Twitter, Reddit, News, App Reviews & Industry Data

Data collected: February 1, 2026 · Covering Jan 21 – Jan 31, 2026

0
2025 Units Sold
↑ 16.7% YoY
#0
PH Auto Market Rank
Fastest-growing mainstream brand
0
Social Mentions (10 days)
Growing buzz
0
Positive Sentiment
Strong favorability
0
Data Sources Active
X · Reddit · News · App Store · CAMPI
📊

Sentiment Overview

Aggregated from all sources

X/Twitter Sentiment (20 tweets analyzed)

Positive 72% Neutral 20% Negative 8%

Reddit Sentiment (8 threads analyzed)

Positive 55% Mixed 30% Concerns 15%

Trending Themes & Topics

16.7% Sales Growth 🔥 Fastest-Growing Brand 🚀 Kia Movement 2026 ⭐ Sonet Best-Seller Carnival #2 in Segment Sorento Turbo Hybrid ACMobility / Ayala EV9 Flagship SUV EJ Obiena Partnership Kia Pasig Global Best Dealer After-sales Concerns Parts Availability Toyota Comparison
🏆

2025 PH Auto Market Rankings

CAMPI + Industry Data
Rank Brand 2025 Sales Market Share Growth Key Note
1 Toyota 229,447 49.49% +5.2% Dominant leader, Hilux & Avanza strong
2 Mitsubishi 86,808 18.72% -2.6% Xpander remains strong
3 Suzuki 21,984 4.74% +7.9% Solid growth year
4 Ford 21,784 4.70% +1.2% Ranger still popular
5 Nissan 20,571 4.43% Steady mid-tier performer
6 Isuzu 17,237 3.72% Commercial segment anchor
7 Honda 16,257 3.51% City & CR-V sales
8 Hyundai 10,475 2.26% -12.9% Kia's sibling brand, declining
9 MG 8,715 1.88% Chinese brand competitor
10 Kia 🔴 7,810 1.68% +16.7% 🚀 Fastest-growing mainstream brand
BYD (non-CAMPI) 26,122 ~5.3% +446% Would rank #3 if in CAMPI

Source: CAMPI/TMA 2025 Annual Report (463,646 members + 27,749 non-members = 491,395 total). Kia outpaced Toyota (+5.2%), Suzuki (+7.9%), and even Hyundai (-12.9%) in growth rate.

𝕏

Social Buzz

X/Twitter · 20 tweets · Jan 21–31
CG
CarGuide.PH
@carguideph
Kia posts highest growth rate among mainstream car brands in the Philippines. #Kia #KiaPhilippines #CarSales #PHLAutoIndustry
Jan 29, 2026 positive
BM
BusinessMirror
@BusinessMirror
Kia Philippines registered sales of 7,810 units in 2025, up from 6,692 units in 2024, reflecting a 16.7 percent year-on-year increase.
Jan 29, 2026 positive
BW
BusinessWorld
@bworldph
KIA PHILIPPINES, a subsidiary of ACMobility, is planning to introduce more models this year after reporting 16.7% growth in retail sales in 2025.
Jan 29, 2026 positive
C
Context.ph
@contextdotph
Kia Philippines closed 2025 on a high, delivering a robust 16.7 percent year-on-year sales increase and cementing its position as the country's fastest-growing mainstream automotive brand.
Jan 28, 2026 positive
G
GMA News
@gmanews
Kia Philippines sold 7,810 units in 2025, up 16.7%. Read more →
Jan 28, 2026 positive
TN
Traffic Network PH
@TrffcNtwrk_Ph
Kia Philippines, under ACMobility, has officially launched The Kia Movement for 2026, kicking off with a major showcase at SM North EDSA. @KiaPhilippines
Jan 21, 2026 positive
GM
GADGETS Magazine
@gadgetsmagazine
The new Kia Carnival Turbo HEV delivers more dynamic performance, smoother acceleration, and a quieter, more refined ride—all while maintaining impressive fuel efficiency.
Nov 2024 positive
BV
BW Velocity
@bwvelocityph
KIA PHILIPPINES firmed up its support for Filipino international pole-vaulting sensation and Olympian EJ Obiena, through "dedicated mobility" as he continues to represent the Philippines on the global stage.
Dec 22, 2025 positive
🔥

Community Insights

Reddit · r/CarsPH · r/phcars · r/Gulong
r/CarsPH
First-time buyer with budget under ₱1M asking about Kia reliability, PMS costs, and after-sales. Family historically Toyota-only. Significant community discussion on switching brands.
Feb 2025 · Active discussion · mixed
👍
r/phcars
Key insight from 8-year Kia SUV owner: "Easy to get parts — Kia shares parts with Hyundai. Available sa Banawe, sa Araneta, even outside casa." Concern about slow-moving parts availability.
Dec 2024 · Owner feedback · positive
⚠️
r/CarsPH
Buyer frustrated with Kia insurance/after-sales: "7 weeks and insurance company still hasn't responded... once you've sold the car, it's our problem." Highlights after-sales service gaps.
Feb 2025 · Customer complaint · negative
🏪
r/Gulong
From a dealer's view: "Mahirap i-benta sa PH market dahil sa competitive pricing ng other brands." But Picanto launch was hugely successful below ₱500K. Price-value positioning is key.
Mar 2023 · Industry insight · mixed
🔎
r/CarsPH
Prospective Sorento buyer comparing against competitors. Community discusses hybrid value proposition and Kia's improving brand perception in the premium mid-size segment.
Feb 2025 · Purchase research · positive
⚖️
r/CarsPH
Kia Sonet actively being compared against established models. Shows growing consideration set among Filipino buyers — Kia now in the conversation alongside Suzuki, Toyota.
Jun 2025 · Comparison · mixed
📰

News Coverage

7 articles · Jan 2026
CarGuide.PH
7,810 units sold = +16.7% YoY. Carnival #2 in premium MPV segment (+30%), Sonet #2 in entry SUV segment (+54%). Kia Pasig named 2025 Global Best Dealer.
Jan 29, 2026
Top Gear Philippines
Total industry grew 3.7%. Kia at #10 with 7,810 units. Toyota remains #1 at 229,447 (49.49% share). EV segment surged 142%.
Jan 23, 2026
AutoIndustriya
Major brand experience event Jan 16-18 showcasing ICE, hybrid, and full-EV lineup. Up to ₱400K in savings. More events planned through 2026.
Jan 16, 2026
Top Gear Philippines
Starts at ₱2.188M. In line with ACMobility's electrification push, Sorento goes hybrid-only. Bold strategic shift away from diesel.
Feb 6, 2025
ZigWheels
Now has fully electric (EV9), ICE, and hybrid nameplates. Three-prong powertrain strategy positions Kia for future growth across all segments.
Jan 29, 2026
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App & Customer Reviews

App Store · Play Store · AutoDeal
🚗
Kia Connect App
Kia Connect · iOS & Android
2.8 ★★★☆☆ Mixed reviews globally
Remote vehicle control, car condition monitoring, and charging station locator. Key complaints: network errors post-update, subscription costs ($199/yr after free trial), buggy alert services. PH-specific features limited.
Subscription
$199/yr
Free Trial
1-3 Years
Price
Free DL
Features
Remote Start · Lock · EV Charge

📊 Key Consumer Insights (Reddit + Social + Reviews)

👍
What Owners Love
Competitive pricing under ₱1M (Sonet), modern design language, hybrid fuel efficiency, Carnival's premium feel, parts shared with Hyundai, improving brand perception
⚠️
Key Concerns
After-sales service gaps, insurance claim processing delays, comparison to Toyota reliability, slow-moving parts availability, dealer network still growing
💡
Purchase Triggers
Value for money, hybrid tech (Sorento, Carnival), modern features per peso, EV9 aspirational halo, sub-₱1M entry (Sonet), 7-seater family needs (Carnival)
🎯
Ideal Buyer Profile
Value-conscious families, first-time car buyers open to non-Japanese brands, young professionals, eco-minded upgraders, executives eyeing Carnival/Sorento hybrid